8 Media Pitch Examples to Get You Press Coverage in 2021

Ideal for:  SaaS startups that have access to data and conduct their own studies.

Tools to use: Respona

What to pay attention to: Reach out ONLY to people who’ve expressed interest in data and studies in your field of expertise.

Example #2: The “Thank You for the Help” Pitch

Let’s face it.

Everyone wants to feel valuable.

Everyone wants to feel like they contribute to helping someone find a solution to a problem they may have or to inspire someone to change their life.

This is why reaching out to someone and thanking them for the help is more likely to result in them reading your message.

Of course, it’s one thing to read an email and another to actually send a reply.

Nevertheless, this type of media pitching is great if you’re trying to build relationships with journalists, bloggers and influencers.  

Hey {first_name}, 

{Name} here from {Company}. 

I’ve been following your work for {Time Period} now. 

You’re among the people with the biggest impact on me and my business. 

“[Insert Quote]”

I keep this phrase in mind every time {Related Story} happens. 

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